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Reusable Heat & Ice Wraps | Ice Packs Designed by Physical Therapy Professionals Since 1997

Does Ice Therapy Delay Healing? Why ActiveWrap® Recommends Cold Therapy for Recovery.

Posted on June 20 2025

Does Ice Therapy Delay Healing? Why ActiveWrap Still Recommends Cold Therapy for Recovery

❄️ The Ice Therapy Debate: Is Cold Still Effective?

A growing trend on social media and in fitness circles claims that ice therapy may delay healing instead of helping. This is nothing more than an attempt to go viral or add a new acronym PEACE & LOVE standing for Protect, Elevate, Avoid anti-inflammatory meds/ice, Compression, Education, Load, Optimism, Vascularization Exercise.While this message may sound revolutionary, it's actually misleading and oversimplified. At ActiveWrap, we believe in treating the individual with evidence-based solutions — and the science still supports cold therapy as a key component of pain relief and post-surgical care.


🧊 What Ice Therapy Actually Does for Injuries

Contrary to these new claims, ice doesn’t delay healing — it reduces pain and excess swelling, especially in the critical early stages of an injury or post surgery. Swelling is the body’s natural healing response however excess swelling causes extreme tightness and discomfort making movement painful and not fun reducing compliance to therapy. This is where ice enters the conversation. An ice wrap such as ActiveWrap® can makes it easier to move and engage in physical therapy, which does promote faster healing. What gets overlooked in using ice therapy is the natural pain relieving aspects which can also reduce the dependency on opioid pain medications. If there was a better over simplified acronym one might consider M.I.C.E. (Movement, Ice, Compression, Elevation) over R.I.C.E (Rest, Ice, Compression, Elevation).

For example, our best-selling Knee Ice Pack Wrap delivers targeted cold therapy with compression and mobility helping patients recover from knee surgery, arthritis, or sports injuries with more comfort and compliance. The ability to use the ice pack(s) while still performing range of motion and weight bearing load is a key component in rehabilitation. This can be more beneficial than being tied to a bed with an ice machine and no movement or load.

📊 Backed by Science: Clinical Support for Cold Therapy

Several clinical studies continue to back the use of intermittent cold therapy:

  • Bleakley et al. (Journal of Sports Medicine and Physical Fitness): Found that cryotherapy reduces pain and swelling without delaying recovery.
  • British Journal of Sports Medicine: Reviewed multiple trials and concluded cold therapy can improve functional outcomes in soft tissue injuries.
  • Dr. Gabe Mirkin, who originally coined R.I.C.E., clarified that ice is still effective when used appropriately.

How to Use Cold Therapy the Right Way

Ice therapy works best when used correctly and conservatively. Here's how:

  • Apply ice for 15 minutes at a time
  • Use intermittently every 2–3 hours
  • Never apply directly to skin — use an ice wrap with skin barriers like ActiveWrap®
  • Use in conjunction with light movement and physical therapy when possible

🛒 Shop All ActiveWrap Ice Pack Wraps

Looking for a cold therapy solution that’s safe, effective, and reusable? Explore our full line of ice wraps:

Each wrap comes with our proprietary no-leak gel packs and durable compression design — trusted by clinics, athletes, and post-op patients for over a decade.

🧠 Final Thoughts: Ice Isn’t Outdated — It’s Essential

While trendy headlines might grab attention, they don’t replace clinical data or real-world results. Cold therapy — when used appropriately — reduces pain, supports movement, and creates the ideal conditions for healing.

At ActiveWrap, we’ll continue to recommend what works: quality cold therapy, delivered safely through smart design.

📚 References:

  • Bleakley, C.M., et al. “The Use of Ice in the Treatment of Acute Soft-Tissue Injury,” Journal of Sports Medicine and Physical Fitness.
  • Costello, J.T., et al. “Is Ice Right? Does Cryotherapy Improve Outcomes?” British Journal of Sports Medicine.
  • Mirkin, G. “Why Ice Delays Recovery?” (clarified position). DrMirkin.com


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